Leggi in Italiano
A bolt of lightning from a clear sky: how the idea was born
Not in Words was born at the end of 2008 like a bolt of lightning from a blue sky but after having given it a great thought!
For sometime I thought I would like to make cartoon videos free of charge. A difficult task because to produce a cartoon, whether short or long, has costs which are difficult to eliminate. Acquiring software, study of characters, long years of professional training, the cost of the studio, the hours of work are expenses which contrasted with my idea.
Then came the boom of the social network, of Web 2.0, and of “Freeconomics”.
And as often happens it was an illumination.
I thought: if I produce animated cartoons with a popular content (which is very fashionable on the web these days) and I put them on the Internet and allow users to share and download them for personal use and permit firms to advertise themselves on my site I could cover the cost of production and communicate my art to everybody at the same time.
Straight away I realized there was a problem “how could I communicate the content of my videos?” and “what language should I use?” and then “Will I manage to reach everybody using a language like English?” (not my first language).
And then another thunderbolt hit me: “I must create something which is not spoken! Something which explains a concept without the use of the spoken language. A universal language made of pictures”.
For me, that started my career as a cartoonist and it was an acceptable challenge. I’d always thought that a cartoon or illustration manage to transmit meaning without the use of the written or spoken word.
What is “Not in words”
The characteristic of the videos of Not in Words is their brevity. The maximum length of the video is three minutes. I’m convinced that to communicate you need to be brief and focus on the important points. I wouldn’t want to bore my visitors, it would be a defeat!
At the moment the videos produced by Not in Words are 3: the first three, I created trying to find subjects which would interest people surfing the web for information.
I thought I would use my videos to create short “guides”. One of them, the Web 2.0 video explains my experience of the evolution of Web 2.0. The object of Not in Words is to realize one video a month in order to give me time to advertise myself on the Web and any other form suitable to my product.
Remember: you are free to share (with the code embed at the end of the video), download and circulate without paying anything. The only rules to follow are:
A bolt of lightning from a clear sky: how the idea was born
Not in Words was born at the end of 2008 like a bolt of lightning from a blue sky but after having given it a great thought!
For sometime I thought I would like to make cartoon videos free of charge. A difficult task because to produce a cartoon, whether short or long, has costs which are difficult to eliminate. Acquiring software, study of characters, long years of professional training, the cost of the studio, the hours of work are expenses which contrasted with my idea.
Then came the boom of the social network, of Web 2.0, and of “Freeconomics”.
And as often happens it was an illumination.
I thought: if I produce animated cartoons with a popular content (which is very fashionable on the web these days) and I put them on the Internet and allow users to share and download them for personal use and permit firms to advertise themselves on my site I could cover the cost of production and communicate my art to everybody at the same time.
Straight away I realized there was a problem “how could I communicate the content of my videos?” and “what language should I use?” and then “Will I manage to reach everybody using a language like English?” (not my first language).
And then another thunderbolt hit me: “I must create something which is not spoken! Something which explains a concept without the use of the spoken language. A universal language made of pictures”.
For me, that started my career as a cartoonist and it was an acceptable challenge. I’d always thought that a cartoon or illustration manage to transmit meaning without the use of the written or spoken word.
What is “Not in words”
The characteristic of the videos of Not in Words is their brevity. The maximum length of the video is three minutes. I’m convinced that to communicate you need to be brief and focus on the important points. I wouldn’t want to bore my visitors, it would be a defeat!
At the moment the videos produced by Not in Words are 3: the first three, I created trying to find subjects which would interest people surfing the web for information.
I thought I would use my videos to create short “guides”. One of them, the Web 2.0 video explains my experience of the evolution of Web 2.0. The object of Not in Words is to realize one video a month in order to give me time to advertise myself on the Web and any other form suitable to my product.
Remember: you are free to share (with the code embed at the end of the video), download and circulate without paying anything. The only rules to follow are:
- don’t alter the video and contents in any way
- always indicate the author (Not in Words)
- do not use any contents of Not in Words for commercial purposes
- respect the terms of the License Agreement
